AD 101: Process and Design
Course Description: An exploration of various technical methods of construction, production, and assembly used in the creation of art forms (2D, 3D, and time-based), integrated with an introduction to and application of the visual vocabulary of art (visual elements, principles of design, color theory).
Core Modules/Topics
- Line
- Color Theory
- Visual Field
- Planar Forms
- Volume & Space
- Motion & Time
Instructional Goals
- Understand and apply core visual vocabulary–including: Visual Field, Motion, Descriptors, Color, Gestalt, and Depth Cues.
- Experience a variety of techniques and materials: 2D, 3D, and digital.
- Analyze and solve problems: addressing projects with strict or open-ended visual parameters, pre-visualization, expanding upon initial concepts, the value of artistic research, and navigating technical issues of construction/assembly.
- Continue to develop creative discipline and artistic experimentation, including a rigorous personal work ethic.
- Build comfort in the process of analysis and critique: the ability to objectively and constructively critique the results of your own work, as well as that of your peers.
Course Outcomes
- Understanding of Core Visual Vocabulary
- Application of Core Visual Vocabulary
- Introduction to variety of techniques and materials (2D, 3D, digital)
- Analyze and solve problems; experimentation, pre-visualization, research
- Develop the ability to analyze and critique art and design